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Marketing and Communications Coordinator

Albert College

GOALS OF THE MARKETING OFFICE:
To support and advance the vision and strategic priorities of Albert College through clear brand expression, cohesive communications, engaging storytelling, and professionally designed marketing materials. This includes creating engaging, audience-focused content across multiple digital and traditional channels including the school website and social media. The office supports the promotion of Albert College events, maintains the school’s website, creates content for all social media and school photo platforms, develops strong public relations for the school and supports the Enrolment and Development teams.

Responsibilities of the Marketing Communications Coordinator:

Content Creation

  • Create engaging, timely, and platform-appropriate content that showcases the vibrancy of life at Albert College.
  • Develop and maintain a strategic content calendar aligned with platform best practices
    for each platform (Instagram, Facebook and Linkedln), ensuring content is representative of school activities, events, boarding and supports enrolment strategies.
  • Plan and coordinate photography and videography needs to support strategic communications, marketing campaigns, event promotion, and brand storytelling.
  • Capture and curate high-quality photo and video content at school events and activities.
  • Follow an approval process to ensure timely printing and sharing of materials and messages.
  • Manage and update the school website.
  • Design and coordinate digital and print advertising campaigns, including media placements and radio advertising.
  • Draft and distribute media releases, event advisories, and community listings to support public relations efforts.
  • Create content and assist with writing for the Albert Talks annual magazine.

Administration

  • Manage user accounts, platform integrations, and digital marketing tools, including website and photo-sharing platforms.
  • Collaborate with the Director of Marketing to monitor budgets, track expenditures, and deliver projects within approved financial parameters while maintaining accurate records.
  • Monitor, analyze, and report on website and social media performance metrics to inform data-driven recommendations and continuous improvement.

QUALITIES:

  • Outstanding writing, editing, design, photography and video skills.
  • Hands-on experience managing social media platforms, websites, and digital content.
  • Outstanding organizational skills with superior attention to detail to manage information, set priorities, reconcile competing demands and meet deadlines.
  • Comfortable engaging with students, employees, families, alumni, donors, and community partners.
  • Ability to work independently and to take a positive, collegial approach to working within a collaborative team environment.
  • Ability to take initiative, understand and respond to organizational needs and improve and modify approaches to tasks.
  • Excellent writing and editing skills, verbal communication, relationship-building, and service-oriented skills to engage professionally and effectively with a wide range of stakeholders, community members, or audiences.
  • Proactive and adaptable, with the ability to continuously improve or streamline tasks and processes for greater efficiency and effectiveness.
  • An interest in and appreciation for the value of independent education and the boarding school experience.

JOB QUALIFICATIONS:

  • University/college degree or equivalent experience in marketing, communications, journalism, or a related field.
  • A minimum of three years’ experience in a marketing or communications role.
  • Experience creating multimedia content, including photography, videography, writing, graphic design, and basic video editing.
  • Advanced proficiency with website content management systems (CMS), social media platforms (Instagram, Facebook, LinkedIn), email marketing platforms, digital analytics tools, and Microsoft 365 applications.
  • Demonstrated analytical mindset with the ability to generate reports, interpret performance metrics, and translate insights into actionable recommendations.
  • Exceptional organizational skills with the ability to manage multiple projects simultaneously, prioritize competing demands, and maintain a high level of accuracy and attention to detail.
  • High professional and ethical standards for handling confidential information.
  • Proven ability to work independently while collaborating effectively with diverse stakeholders across the school community.
  • Knowledge of emerging digital marketing trends, social media best practices, and evolving communication technologies including AI.
  • Bilingualism and/or comfort working with different languages would be considered an asset.

HEALTH & SAFETY:

  • Maintain and uphold all of the College’s Health and Safety Policies including but not limited to following safe work procedures, knowing and complying with all the laws and regulations, reporting any injury or illness immediately, reporting unsafe acts and conditions along with the overriding principle of taking reasonable precautions in the circumstances to protect themselves and others in the workplace.

GENERAL EMPLOYMENT:

  • Complete training and general employment tasks within the assigned time frame. Participate in school-organized professional learning opportunities and actively pursue ongoing development of role-specific skills and industry knowledge. Be present the week before and during Convocation and opening week.

WORKING CONDITIONS:

  • A fast-paced, collaborative environment requiring the management of multiple priorities and competing deadlines.
  • A combination of computer and desk work, which requires sitting for extended periods, keyboarding, and viewing monitors.
  • Interactions with stakeholders, community members, and audiences of all ages.
  • Some evening and weekend events.
  • Occasional travel may be required, typically within the city and surrounding

CORE VALUES:

  • Embrace Albert College’s Core Values of Individuality, Compassion, Integrity, Diversity and Inclusion, and Optimism. Employ respect, excellence, honesty, customer focus and continuous improvement in all interactions and tasks.

You can apply to this job and others using your online resume. Click the link below to submit your online resume and email your application to this employer.

Work in Quinte as a division of The Bay of Quinte Regional Marketing Board is committed to acknowledging, appreciating and understanding the Indigenous peoples’ historic connection to this land and to raising awareness by building relationships in collaboration with Indigenous partners and communities. 

We recognize and acknowledge that we are living and working on the traditional territory of the Wendat, Mississauga, Anishinaabeg and Haudenosaunee which includes the Kenhtè:ke Kanyen’kehá:ka (Mohawks of the Bay of Quinte) with whom we work in direct partnership with. 

This partnership focuses on the common goal of celebrating the region with the Kenhtè:ke Kanyen’kehá:ka who are equal partners within the organization and at the Board of Directors table contributing to the mandate and operations.

This mandate includes listening to, learning from, and collaborating with the Kenhtè:ke Kanyen’kehá:ka and actively incorporating their culture and heritage into the practice of responsible destination marketing and management of the region.

We understand that this land acknowledgement is only a small step towards the larger process of reparations and reconciliation.